Sign up for our weekly e-newsletter for M&A news and financial trends in the marketing services, media and technology industries
PALAZZO Investment Bankers has served as exclusive financial adviser to TandemSeven, a digital customer experience consulting firm, in its sale to Genpact, a global professional services firm focused on delivering digital transformation for clients.
Headquartered in Boston, MA, TandemSeven’s team of consultants, technologists, and designers, as well as its UX360 customer analytics technology, delivers customer and digital experience innovation consulting using design thinking at its core. TandemSeven’s ability to design better customer experiences complements Genpact’s digital capability aimed at transforming business processes end-to-end.
"TandemSeven has been a leader in customer experience innovation by bringing together the disciplines of research, design thinking, journey mapping, and user experience engineering for both B2B and B2C clients," said Frank Torbey, CEO, TandemSeven. "We are really excited to integrate these world-class capabilities with Genpact's industry domain, process expertise, and digital solutions."
"This strategic move further places human-centered design at the core of the reimagination of customer and employee experiences. This is a crucial development, at a time when AI and other digital technologies are increasingly being leveraged in large enterprise processes," said Gianni Giacomelli, senior vice president and business leader, Digital Solutions, Genpact. "Combined with our existing capabilities and those recently added through our digital acquisitions, TandemSeven's team will help digital transformation truly happen for our clients."
Frank Torbey, CEO, TandemSeven
PALAZZO Investment Bankers has announced that its Founder and President Philip Palazzo, will be one of the Keynote speakers at SoDA - The Digital Society’s Global Member Meeting held July 25, 2017 – July 38, 2017 in Miami, Florida.
Phil Palazzo will provide insight into today’s M&A markets, spotlight a few of the industry’s most active acquirers and an outlook for the rest of 2017 and beyond.
Phil Palazzo will also lead several breakout sessions covering the topics of preparing for and living through an acquisition.
SoDA serves as a network and voice for entrepreneurs and innovators around the globe who are creating the future of marketing and digital experiences. The groups’ members include top
digital agencies and elite production companies, both public and private, that hail from 20+ countries across 5 continents.
PALAZZO Investment Bankers has served as exclusive financial adviser to Clearhead, the digital optimization company, in its sale to Accenture. Clearhead, based in Austin, Texas, helps brands continuously test, redesign and personalize digital customer experiences and digital products to optimize business outcomes.
The acquisition bolsters Accenture Interactive's full suite of personalization and digital customer transformation practices spanning experience design, marketing, content and commerce.
Clearhead's skills in user experience solutions include Adobe Target, Oracle Maxymiser and Monetate. The company is also the reigning Solution Partner of the Year of Optimizely.
"Clearhead and Accenture Interactive share the belief that continuous experimentation is key to providing the best digital customer experiences and digital products," said Matty Wishnow, founder and CEO of Clearhead. "We're excited about how Accenture Interactive works with clients, using agile tools in a collaborative environment to give them the ability to become more user-focused and nimble. Together, we will scale our optimization capabilities and add more value for brands."
"Experience is the new battleground in the digital world and brands need to continuously optimize it across the entire customer journey," said Glen Hartman, head of Accenture Interactive North America. "At Accenture Interactive, we're laser focused on creating the best customer experiences for our clients and we're excited about Clearhead boosting our personalization business with their experimentation and personalization capabilities."
PALAZZO Investment Bankers has served as exclusive financial adviser to SCOUT, a leading healthcare and consumer marketing agency, in its sale to The Stagwell Group via its fund Stagwell Media LLC, a holding company started by former WPP and Microsoft executive Mark Penn.
SCOUT is an expert in the specialty pharmaceutical and rare disease space with a strong presence in the neurology and immunology categories.
SCOUT has offices in Atlanta, Chicago, and San Diego and more than 140 employees.
"It's our combination of deep expertise in scientific marketing combined with a robust practice of insight-driven consumer marketing that makes SCOUT standout," said Jennifer Brekke, CEO and Principal of SCOUT. "We embrace the opportunity to join a company like Stagwell who, in our view, is reinventing the agency holding company model. We were resolute in avoiding the typical holding company model with bureaucracy and overlapping agencies. We were drawn to Stagwell's platform, which we see as nimble, progressive and focused on digital innovation."
"Adding SCOUT to our growing portfolio gives Stagwell a core platform in the competitive healthcare sector around which we can add even more capabilities," said Mark Penn, Managing Partner and President of The Stagwell Group. "In addition, SCOUT's consumer group has a unique process for humanizing brands, and is strongly focused on the 'mom' consumer who I believe are key to marketing success."